Rebecca is an intelligent and hard working woman currently studying to be a Ph.D in geology. Rebecca's motto is to work hard and to play hard. She enjoys a night on the town after a hard week's load of studying and research. Some of her favorite activities include going to the local pub or sports bar for a drink and some socializing. Rebecca utilizes Facebook and Twitter to see exactly what events are happening around her. She tends to frequent a couple of different places in town because of their differences in beer selection and current events. She has an idea about what type of beer she usually likes to drink and generally orders that.
Rebecca's goals include:
A possible scenario is that Rebecca would like to take a beer tasting tour this weekend. She remembers reading how Ballast Point recently won the World Beer Cup in the news and decides to go to their website to see when they offer tours. She clicks on “Events” to see when the tour is going to be held.
Another scenario is that Rebecca has just arrived back home after an exhilarating tour from Ballast Point Brewery. She would like to know more information about how the brewery got started and what else they do. She clicks on the “About Us” link to find out more information.